In fact, 57% of guests (defined as Americans who have stayed overnight at a hotel/motel in the past 12 months) report that charging their devices is one of the first things they do upon entering their hotel/motel room. This shouldn’t be that big of a surprise, as over 85% are bringing smartphones with them. After long days of traveling, both business and leisure travelers look for ways to refuel their dying batteries. Outlets can no longer be an afterthought that is halfheartedly retrofitted into hotels; power and charging needs to be at the crux of the hospitality design process.
It isn’t simply enough to provide any means for charging: It also better be easy to find. For 74%, not being able to conveniently charge their devices when staying overnight is a “primary concern.” 83% report being frustrated if an outlet isn’t near them, directly by their bed or nightstand, when staying at a hotel/motel. Despite designers often choosing to tuck outlets behind dressers or along the walls, people are looking for them to be front and center. As reported to Business Insider, Zeev Sharon, a hotel development vet and the founder of Hotelied confirmed this idea: “Everyone wants a lot of outlets to charge everything, and that’s become a huge deal. Outlets need to be easy and convenient and there’s a lot of thought going into that.”
Guests are also losing patience with faulty outlets. It’s imperative that hotels provide functional ones, as a whopping 95% of guests expect outlets/light switches to function well at the hotels/motels they stay at and 61% notice if they do. Reliable, easily accessible power is what travelers look for and demand from the hotels they visit.